Hemophilia Awareness

March is Hemophilia Awareness Month,  put in place to raise awareness and education about bleeding disorders with a larger audience.1 Bleeding disorders are classified as a group of maladies that affect the body’s blood clotting process.1   “Bleeding disorder” is a...

The Science of Engagement

Social media is a key resource for personal and professional networking. Brands and organizations, however, can gain even greater value from understanding the science behind how individuals engage with each other. Engagement is the result of a brand or organization...